SQUARSPACE Website designer & website copywriter, AUCKLAND NZ

Empowering, Results-Driven Website Copywriting & Squarespace Website Design for Health and Wellness Professionals

Serving clients locally and globally.

Website copywriter and website designer Yolie Stephenson working at laptop in cafe with a concrete wall and piping in the backgorund
A circular logo with the text 'Support | Conversion Copy | Web Design | SaaS & Support' around the perimeter.
Free Guide

You’re here to do good in the world. A strategic site will help you do it.

Your website is the foundation of your marketing. Most roads lead back there—almost every post, every business card, every conversation, every referral.

It houses your offers. It’s often a point of purchase. And at the very least, it’s a place of information-gathering and decision-making. Almost every person will end up setting cursor on your site before they decide to work with you. (Studies suggest 8 out of 10 people, to be specific!)

In short? Your digital home matters. Like your IRL home, it’s worth investing in.

Yolie Stephenson brand monogram, featuring large stylised letters 'Y' and 'S' in gray on a black background within a gray border.
Yolie Stephenson website copywriter and website designer sitting on curved industrial type staircase with laptop on knees

Hey, I’m Yolie. A Squarespace website designer, messaging strategist & website copywriter in Auckland, New Zealand.

I’ve 10 years of experience in digital marketing and conversion copywriting (including in-house with a major yoga studio and a business mentor for health coaches). 

After creating countless website wireframes and sales funnels as a copywriter—always affirming how much copy & design impact one another’s results—I added web design and tech integrations (booking, payments, email marketing & more) to my business toolkitto better serve my clients, and help them optimise their online presence.

Today, I support wellness entrepreneurs — nutritionists, dieticians, PTs, yoga teachers, health and wellness coaches — both locally and globally with their websites, messaging & marketing.

What I create

Websites that take people from curious browser to confident buyer — and firm believer in you as the practitioner, clinic or business to turn to.

Arrow pointing down and to the right.

Let’s work together if you’re a:

Nutritionist or dietician looking for a website to book discovery calls, share their journey with food, communicate their passion for their work, and attract ideal clients to work with them.

Personal Trainers who want to help people get fitter (intuitive exercise is a soft spot for me!) — and promote (and sell) private sessions, in-person classes, and maybe even online programs.

Yoga or Pilates Instructor looking to share their story on the mat (or the reformer), market their local classes, workshops, and retreats, and possibly even sell and offer online classes, too!

Functional Practitioner looking to book ideal clients, share the transformative effects of their work, promote their packages and functional testing, and pave a new way forward for treating chronic symptoms.

Health or Wellness Coach who needs a site that builds their email list, books discovery calls, sells packages, and communicates their value & their unique perspective and niche — whether it’s menopause, nervous system regulation, intuitive eating, body image, or something else!

Shop the strategy-infused Squarespace Templates for Health and Wellness Practitioners


Built on copy & UX design principles that convert browsers into clients. Designed exclusively for Nutritionists, Dieticians, Health Coaches, Mindset Coaches, and Functional Practitioners - more coming soon.

Client love

Just need some updates?

Got an existing Squarespace site that needs updating & improving?

Book a Day Intensive for $1,250 NZD.

Book me for 8 hours to handle your strategy, website design, tech integrations or copywriting needs. This day is fully customised to your wants, needs and goals. You’ll be delighted at what we can do in a day!

Squarespace Website Design Day Intensive Case Study

For this wonderful Auckland-based client, I transferred her Squarespace website from 7.0 to 7.1, redesigned 3 core pages, updated her colour palette to complement her new logo and brand direction, fixed a broken events page … and more.

What I love about working with Auckland-based web design or copywriting clients

Although I’m based in Auckland, I was actually born and raised in England. I moved here courtesy of my Kiwi husband back in 2017. It was a difficult transition, but I love it now.

New Zealand’s stunning nature and beautiful beaches make my heart do handstands (and feel like a sigh of relief to my nervous system). I feel so lucky to live here and to have a home near Cornwall Park. (What other city has a working farm in the middle of it?! Amazing.)

I’ve had the privilege of meeting and working with some amazing female small business owners in the wellness industry here in Auckland.


When I work with Auckland-based clients, I love sitting down over coffee (long black for me!) to have our initial session - learning about your backstory, what you do, and your vision for your website (and your business).

Of course, if you’re not an “in-person person” or don’t have the time to meet face-to-face, we can do this online, no problem.

I’m very happy holding sessions over Zoom and collaborating digitally, and that is a large part of my business when serving both local and international clients.

That's the tea!
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You deserve need a website that helps you reach your big, hairy, well-meaning business goals

One with website copy, design and strategy that:

  • Gets people to buy into your business—metaphorically and literally. (But we’ll do it ethically, always.)

  • Builds trust, credibility, and connection. Essential factors for health and wellness businesses.

  • Helps you support the people you feel called to support—by giving them the clarity, confidence and conviction to take action, and work with you specifically.

Which is where I can step in—if you’ll have me! (Should I get down on one knee?)

About page of a Health Coach website in Squarespace, colours are beige, gold, sage, white and black
Homepage for a health coach website design, colours are beige, gold, black, and sage green